“Sales and the Secret of the World Map: Unconventional Wisdom from a Kid”
This week, I want to share a story about a father and son and the importance of having an open mind. It is an excerpt from my book. The Newspaper Story In a fictional scenario, a man is busy working at home when his young 5-year-old child enters his study with the...
“When Size Matters: ” – Distinguishing Between Small and Large Sales
"Size Does Matter when it comes to selling. For valuable insights into distinguishing between small and large sales, consider reading Neil Rackman's best-selling book, 'Spin Selling.' Several years ago I was introduced to it and found it very useful when selling...
A Simple Solution that Saved a Quarter of a Million Dollars
A Simple Solution that Saved a Quarter of a Million Dollars. "Cost-Saving Success: A Lesson in Business Efficiency and Sales Optimization"A leading manufacturing company headquartered in Japan managed to trim a whopping quarter of a million dollars from its expenses,...
How to Spy on Your Customers Without Getting a Restraining Order”
"At a recent conference, I posed a question to the group: "How well do you truly understand your customers? I asked this because many seemed uncertain about acquiring new business. I presented this query alongside some additional words of advice. "If you were to sit...
“Unlock Presentation Success: Mastering the Power of ‘Why’ with Mike Brunel – Get Your Free Workbook Now!”:
"Want to Nail Presentations? What if I told you that you only needed to know four simple words to create an outstanding presentation? What if these four words could effectively communicate your message to your audience every single time? Well, not only can you learn...
“Short-Term Flings to Long-Term Love: Media Advertising’s Makeover Story”
In the dynamic landscape of media advertising, addressing clients' needs often involves creative thinking and strategic innovation. At NRS Media, (since sold) we tackled a pressing concern for our clients by revolutionising their advertising contracts for radio,...
“Rugby’s Horror Flick: Lessons from Defeat Unveiled”
"Unconventional Lessons from a Rugby Loss: Humorous Insights and Unexpected Wisdom" This past weekend, my national sports team suffered a major defeat in a rugby match against their arch-rivals, South Africa. In fact, it marked the most significant loss the All Blacks...
“Spice Up Presentations: No Logo Overload Needed!”
When delivering impactful presentations directly to clients, employing the right strategies can make all the difference. Here are seven practical insights to help you elevate your presentation game and leave a lasting impression: "Engaging Presentation Strategies:...
“Cracking the Client Code: How to Woo Wallets Without Selling Your Soul”
"When your client's pockets are tight, most people think that cheap is the way to go. Most businesses fail (in good times or bad) because they lack a plan that gets their product and marketing message in front of their clients. They often think that selling their...
Advice from the Right Friends.
Welcome to this week's article where we will explore valuable advice from some influential figures in my business and life. The wisdom shared by Doug Gold, Brian Duffy, Lance Dias, and Robert Kiyosaki—remarkable individuals who have left a profound impact on my life....