On The Path: Evaluating Clients’ Needs

In my last blog, I talked about the importance of knowledge, of knowing your products and your clients’ products strengths and weakness better than your competitors. If you did the exercise, you will now be armed with more tools to sell your product or service. So...

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The Knowledge

I know I talked about the importance of mindset in my last video, and how much that plays a part in the selling journey. Insight, in the context of sales, means understanding your own product. It also means understanding your own businesses strengths and weaknesses....

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Mind Your Mindset

In many of my blogs I talk about recognising steps needed to navigate the sales journey successfully. I am going to share in these upcoming blogs, the steps of that sales journey. These are taken from my book –Selling is not optional  Before we get more deeply into...

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Selling what you can’t see

When I came into media, my main challenge was to sell something invisible. I learned that people buy ideas more than things. They buy concepts, promotions, and methods for getting people into their stores. In the early 90s, the media industry in New Zealand was...

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The Do’s and Don’ts of Rewarding your Team

Well managed well throughout incentive programs play an important part in achieving and exceeding sales targets. If you incentives are structured properly they can result in a high level of motivation. Here are a few basic principles I recommend to my clients. Avoid...

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What the top 10% do

What the top 10% do

80%..........Of all sales are made after the fifth call48%..........Of all sales people call once and quit25%..........Call twice and quit10%..........Keep on calling These statistics is pretty close to the mark in all forms of selling be it a service or product sell....

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