Happy Holidays – See you on the other side in 2020.

Hi everyone,

I’m not going to give you too much of a tip this week.

I’m actually thanking you for watching all of my videos that I’ve put together over the last few months.

The reason is to share my purpose.

That purpose is to pass onto whoever wants to watch, what I have learnt from lots of mentors and companies that I have worked with, for like, ever.

You don’t learn less.

There is a saying that says “you don’t learn less”.

Every day I learn something, remaindered of something, or at my age, remember something.

Especially my old company, NRS Media, which we built into a global media company with pretty much close to 200 salespeople and we learned lots and lots about how to sell and how to be better at that than anyone else in the business.

2020 here we come.

I’ve got some exciting things happening in the New Year, we’re going to be launching the Sales Mindset Blueprint and my team are working on that right now.

Rest and switch off.

I hope you have a great holiday and make sure you spend some time with your family, like I will, in the sun, down here in New Zealand, down under the under as we say.

I look forward to seeing you in the New Year and you have a great holiday,

Mike.

Whatever career you decide to take in sales, it’s always good to get some help.

That’s why you can get FREE in your inbox every morning for 7 days; the 7 Day Sale Challenge.

Hop on over here and subscribe.

For more content like this, please make sure to subscribe to my YouTube channel.

Mike Brunel started mikebrunel.com after being a successful entrepreneur and founder of NRS Media.  He co-founded NRS Media in Wellington, New Zealand, expanded it into a global powerhouse in media sales and training, and was eventually responsible for opening offices in London, Atlanta, Toronto, Sydney, Capetown, and Bogota. He has hired hundreds of salespeople around the world.

He made a lot of mistakes when it came to hiring his superstars. Check out his How to Hire A Super Salesperson Each and Every timeIt’s packed with tips and ideas on how to hire great salespeople. Don’t ever Hire Bad Salespeople Ever Again. Promise!

What Does a Professional Salesperson Have That Other Salespeople Lack?

One of my favourite sales trainers and authors is Tom Hopkins.

He had a list of what he called his ‘Dirty Dozen’ – 12 words that he believed killed a sale, bombed a sales call.

After learning these I liked to share them with as many people as I could.

In the Sales Mindset Blueprint (LAUNCHING IN FEBRUARY 2020) we want to share everything we learned from the masters.

Tom is a master trainer and coach, well into his 70’s. I read everything that Tom wrote and loved his way of selling.

Below you will see 12 common ways to phrase sales language.

Tom uses the common ones like cost and price and turns them into phrases like total investment or total amount.

If you learn to use them, you will certainly become more professional in your approach than many other salespeople.

List of Tom Hopkins Dirty Dozen and how to rephrase them:

  1. Cost or Price – Total investment or total amount
  2. Commission – (If applicable) Fee for service
  3. Down Payment – Initial investment or initial amount
  4. Monthly Payment – Monthly investment or monthly amount
  5. Contract – Paperwork or Agreement
  6. Buy – Get you involved
  7. Sell or Sold – Own
  8. Deal – Opportunity or transaction
  9. Sign – Okay, approve authorise
  10. Pitch – Presentation
  11. Problem – Challenge (okay to use both)
  12. Objections – Areas of concern

Good selling.

Head over to my Youtube for more.

Whatever career you decide to take in sales, it’s always good to get some help.

That’s why you can get FREE in your inbox every morning for 7 days; the 7 Day Sale Challenge.

Hop on over here and subscribe.

For more content like this, please make sure to subscribe to my YouTube channel.

Mike Brunel started mikebrunel.com after being a successful entrepreneur and founder of NRS Media.  He co-founded NRS Media in Wellington, New Zealand, expanded it into a global powerhouse in media sales and training, and was eventually responsible for opening offices in London, Atlanta, Toronto, Sydney, Capetown, and Bogota. He has hired hundreds of salespeople around the world.

He made a lot of mistakes when it came to hiring his superstars. Check out his How to Hire A Super Salesperson Each and Every timeIt’s packed with tips and ideas on how to hire great salespeople. Don’t ever Hire Bad Salespeople Ever Again. Promise!

What Is Your Signature Dish?

Al Brown is one of New Zealand’s most well-known chefs. He has appeared on Australia’s MasterChef, a popular cooking show in this corner of the globe. In fact, it is Australia’s highest ranking non-sporting program of all time

Most chefs are famous for a ‘signature dish,’ the one dish they hang their hat on to be the best dish in their restaurants.

At Al’s former restaurant, Logan Brown, the ‘signature dish’ was (and in fact still is) Paua (abalone) Ravioli. Having sampled it several times I would have to agree. It is out of this world. When washed down with a Cloudy Bay Sauvignon Blanc, it might send you over the edge.

So, what does this have to do with sales /or small business?

In every business there is a ‘signature dish,’ something that makes that business unique over others. It is the one thing that sets them high above their competitors.

Have you asked yourself, “What is my signature dish?” What is the one promotion, one advertising plan, or one idea that you have used time and time again with the most success? What promotion, idea, program or plan has your media company used with great success?

At NRS Media, our ‘signature dishes’ are the Image Plus and Impact Plus programs. These ‘dishes’ sold millions of dollars for media companies all over the world.

Check out my very own signature dish – ‘The 7 Day Sales Challenge’.

Good selling.

Head over to my Youtube for more.

Whatever career you decide to take in sales, it’s always good to get some help.

That’s why you can get FREE in your inbox every morning for 7 days; the 7 Day Sale Challenge.

Hop on over here and subscribe.

For more content like this, please make sure to subscribe to my YouTube channel.

Mike Brunel started mikebrunel.com after being a successful entrepreneur and founder of NRS Media.  He co-founded NRS Media in Wellington, New Zealand, expanded it into a global powerhouse in media sales and training, and was eventually responsible for opening offices in London, Atlanta, Toronto, Sydney, Capetown, and Bogota. He has hired hundreds of salespeople around the world.

He made a lot of mistakes when it came to hiring his superstars. Check out his How to Hire A Super Salesperson Each and Every timeIt’s packed with tips and ideas on how to hire great salespeople. Don’t ever Hire Bad Salespeople Ever Again. Promise!